Cultivate & Connect is the Promotion and Education Committee’s initiative to inspire, educate and empower Farm Bureau members and agriculture leaders by providing innovative learning experiences, networking opportunities and actionable insights for advancing Wisconsin’s agriculture industry. The Promotion and Education Committee implements Cultivate & Connect concepts year-round culminating with the flagship event held each February.

2025 Cultivate & Connect

Saturday, February 15, 2025

9:00am – 3:00pm

North Star Conference Center – Deforest, WI

Optional pre-conference activity 5:00-8:00pm on Friday, February 14

Registration

Registration is $80/person for the one-day event and includes lunch and refreshments. Additional cost for the optional pre-conference activity is $20. Registration deadline is January 31.

Hotel

Hotel room reservations are optional and are not included with registration. Hotel availability is not guaranteed; reserve early for the best selection and rates.

The Comfort Inn & Suites – Madison North is conveniently attached to the conference center. Members are encouraged to take advantage of the Farm Bureau member benefit savings with Choice Hotels when making reservations.

To reserve a room using the Farm Bureau discount:

Log in to your Member Portal at https://wi.fbiris.com/user/login
Access the Choice Hotels discount by scrolling the alphabetical list or using the side menu to navigate to “Travel and Recreation”
Use the provided reservation link or code to reserve online or call 877.424.6423 and provide the code.

If you need assistance accessing your Member Portal please contact the WFBF office.

Speakers and Sessions

Keynote Speakers

Sessions

Cultivate & Connect is presented by the Wisconsin Farm Bureau Promotion and Education Committee and supported by the Wisconsin Farm Bureau Foundation.

Cultivate and Connect

2025 Cultivate & Connect

Registration

Hotel

Speakers and Sessions